Ask any Signworld owner and they will tell you they are not a "signmaker". A Signworld owner hires signmakers.

They joined Signworld because it is a professional, B2B business with reasonable hours, low investment and minimal staffing requirements. Signworld is one of the fastest growing business organizations in a multi billion-dollar industry. Companies of every type and every size use signs, and the vast majority of those are disposable. 99% of all signs are indoors, not outdoors. The average life of a sign is less than 30 days. Retailers change their signs every month.

Signworld serves 100% of the sign industry requirements - anything from paper signs to vehicle wraps to large outdoor signs. It is a business that thrives on repeat customers and the ability to grow accounts within large corporate clients or retail chains. Signworlds are "commercial sign companies" which service customers such as: Subway, Great Clips, Ford Motor, Hewlett-Packard, and Coca-Cola, all who need large quantities of signs every month.

Many Signworld owners begin their operation in 1200-1500 square feet of either an industrial or strip center, and migrate to an expanded office park or light industrial location after just a few years. Ultimately, 90% of revenue is generated by a small number of large corporate and commercial clients - usually around 10 to 30 customers.

Signworld is not a franchise - thus there are No Royalties and No Rules usually associated with a franchise models. While Signworld owners run their business the way they want to, they benefit from one of the most comprehensive programs of training and ongoing support in the industry. Beyond initial training, each owner has a Signworld business coach who provides weekly guidance and assistance over a 2-year period. Signworld owners also enjoy ongoing peer-to-peer support through communication with their fellow Signworld owners to share ideas on sales, marketing, production and other aspects of the business.