Who are we and what do we do?

Go Yo! is the store where you decide the flavors of yogurt, the toppings and how much of each you want because only Go Yo! allows you feel great about creating and indulging your passion for healthy and delicious tasting food. Each day, Go Yo! offers 12 varieties of self serve frozen yogurt and over 40 toppings that will make each visit to Go Yo! a new and exciting experience. Go Yo! provides healthy, nutritious and tasty yogurt creations in a fun, relaxed and customer-centric environment. Consumers of all ages have become more self-sufficient. Allowing customers to select their own yogurt flavors and toppings in the proportions they want gives people a sense of control and adds to the positive feeling about the food they are consuming.

Go Yo! creates such an 'OutOfThiSwirled' experience through our customer-centric strategy. Consumers of all ages have become more self-sufficient (e.g., we now bring our own reusable bags to the grocery store and often do our own “bagging” of our purchases). Allowing customers to select their own yogurt flavors and toppings in the proportions they want gives people a sense of control and adds to the positive feeling about the food they are consuming.

Advantages

• Real Estate and Construction turnkey support includes site identification, lease negotiations and build-out
• Partnership with national marketing firm - Go Yo! will provide each owner with creative and innovative marketing ideas and plans to assist in driving initial trial and repeat cusomters to your location.
• Superior employee training (comprehensive Go Getter training program)
   

The Frozen Yogurt Industry

As indicated by explosive sales growth, the frozen yogurt industry has been rapidly expanding. The total frozen yogurt market in the U.S. is estimated at $18.1 billion, which is more than a ten-fold increase from a decade ago, when the market size was $1.5 billion. The fastest growing segment in this market is the healthy, probiotic yogurt. Industry analysts expect this market to continue to expand at a rapid pace. Even during the current recession the demand for frozen yogurt, especially in self-serve stores, has “escaped mostly unscathed from the teeth of the economic downturn” according to an article published this summer in the USA Today newspaper. "These groovy frozen yogurts are small luxuries at a time folks can't afford big luxuries," says Howard Waxman, publisher of the Ice Cream Reporter newsletter. "They're not selling frozen yogurt. They're selling the experience."

Training

Go Yo! has developed our Franchisee Go Getters training program with each owner in mind. Our one week training class at our headquarters in Boyton Beach, FL will cover everything from identifying the right location, build out, marketing and sales strategies, store operations, point of sale education and more! In addition to the classroom and hands on training in our local facility, a senior member of our executive team will also spend two days with each owner in their location shortly after opening.

Franchise Opportunities

• Single/Multi-Unit Franchisee - Own and operate one or more Go Yo! stores in an area. We are seeking individuals with the drive and motivation to enjoy life and spread their passion to their staff and customers for years to come.
   
• Regional / Master Developer (Not available in Canada) - If you have a successful business history, strong financial backing and the desire to develop and support a regional territory, this option may be right for you. Minimum development schedules apply. Master Developers are available in many countries. Regional Developer offerings are for the US only.